




Story Behind the Art: Indo-Persian rugs emerged during the height of the Mughal Empire in the 16th century, when Indian rulers sought to recreate the splendor of Persian court culture by commissioning master weavers from Iran to establish royal workshops across the subcontinent. This cultural exchange gave rise to a distinctive hybrid tradition that blends classical Persian design principles with refined Indian craftsmanship. These rugs commonly employ the asymmetrical Persian (Senneh) knot and feature hallmark motifs such as the ornate Shah Abbas floral patterns, rhythmic Mahi (fish) designs, and other nature-inspired elements. While firmly rooted in Persian geometry and medallion-based layouts, Indo-Persian rugs are uniquely recognized for their use of luxuriously soft New Zealand wool and a broader, often more vibrant color spectrum suited to contemporary interiors. The result is a collection of rugs that preserve the complexity and heritage of Persian artistry while offering enhanced softness, resilience, and modern appeal.
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