Story Behind the Art: Broadloom rugs made on handlooms showcase expert craftsmanship through traditional weaving techniques that deliver both artisanal excellence and broad surface coverage. Produced in wide formats, they suit wall-to-wall applications or custom sizes without seams. Skilled artisans weave each piece on vertical or horizontal looms, resulting in slight texture variations that reflect the handmade nature of the rug. The construction involves weaving warp and weft yarns using premium fibers like New Zealand wool or wool blends, providing resilience and a soft touch. These rugs are prized for minimal shedding, comfort underfoot, and durability in high-traffic spaces, balancing authentic handmade character with modern function. Their refined yet understated design makes them a favored choice for residential and commercial spaces wanting warmth, texture, and classic style.
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